Tuesday, September 18, 2012

960 Days-Visual Analysis Paragraph

Throughout the video promoting presidential candidate Mitt Romney many visual elements drew me in as well as the audio. The national debt counting clock instantly grabbed by attention and kept me consumed by the video. The black and white color scale in the video went hand in hand with the dramatic music in the background and the sound of the numbers clicking. What the numbers actually represented in the video was most vital. To top off the impact Obama has had on the country the producers of the video added a small clip of him towards the ending speaking about his terrific plan but then clearly stating that he is too late, which ties back to the opening of the video when they say "Obama isn't working..on the economy".  is what's most important. Less important is when the President speaks. The use of the "clock" and the ticking noise it makes everytime it drops to a more dramatic number reinforces the facts the producers are trying to share with the viewer. Facts are transitioned throughout the video by somwehat swooping in with the title of what the numbers are representing. The argument being made is that Obama isn't working on our economy, which is clearly stated at the beginning of the video and why he isn't working with the numbers listed afterwards. This was made recently for the upcoming presidential campaign and projected for the entire American audience and prospective voters in the upcoming election.. The producers are trying to inform and jostle the viewers to see what Obama has done and how it is affecting our country's economy.  A viewer may come away with the thought of Obama being a poor decision for our country and for our economy because of the information that was consumed by the video, which is exactly what the producers were shooting for .

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