#occupytoronto(visual rhetoric)

In the picture below the first thing I noticed was the rising fist, a terrific metaphor for the movement "rise up". Further dissection of the picture will reveal that the arm of the fist is the intersection of streets which essentially is the address to the occupy Toronto movement. A bar code is also included in the picture which I think can be scanned by smart phones and then it may be processed and load more specific instructions on the users phone. The street names, the intersection, and the white circle marking the meeting point reinforces my impression of the image and the point the artist was trying to get across. It was a fun and creative way to draw in a passer by for the directions to the rally. The location is actually the most important part of the poster but the fist draws the individual in and is a symbol of the unity they will participate in to rise up together against the government. The bright red contrasted with the white and black stands out and is appealing to the human eye. Red made a striking impression on me, it demanded for further understanding or knowledge of the poster. The fist directs the viewer's eyes to the date and purpose but also to the address of the event. The poster includes many different texts including the date, name, and the street names (address). The argument is to come together and rise up against the social issues occuring and is projected for anyone interested in participating and standing up for what they believe. The purpose of the poster is to grasp the viewer's attention to become involved in the movement and "rise up" for what they believe in.